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17 Years of Advertising Experience and $2.5B of Revenue in 86 Pages

Why do Some ads explode while others fizzle, die, and waste tens of thousands of dollars?

It's a great question.

One that finally has an answer.

With 17 years of advertising on Facebook, Ben Simkin was mastering online advertising while others were still in school learning their ABCs.

Stack The Deck contains the strategies and funnel templates that will fill your pipeline with hot-to-buy prospects - giving you total control over your business!

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I'm about to make a lot of Facebook marketers angry...

…because I’m going to share my secret “Stack the Deck” strategies they probably don’t want you to know…

These are the same secret strategies, funnels and principles I’ve been using for over a decade to get consistent, predictable, high quality leads like clockwork on Facebook.

And I want to offer you the chance to get these secrets in my new book Stack The Deck, Stop Throwing Good Money At Bad Advertising for less than the price of a Big Mac.

This step-by-step guide walks you through a proven strategy that’s taken me the best part of a decade to perfect,

I’ll hand you the proven funnels, marketing strategies, and formulas we use in our marketing agency for our clients that has been responsible for 10,000+ leads and millions of dollars in sales.

Plus I’ll show you the right way to set up & optimise your ad campaigns… Stacking the Deck In your favour – giving you total control over your business growth!

My name is Ben Simkin.

If you’re curious as to what gives me the right to make such bold claims in the first place…

I was one of the original Facebook Advertisers in 2009. Making me one of the very few people who have attained “Master” status having spent over 10,000 hours doing Facebook Advertising.

Here's a screenshot from early 2010

My friends, mentors and clients are top leaders when it comes to business and marketing. These include Jay Abraham, Bond & Kevin Halbert, Brian Kurtz, Siimon Reynolds, Kerwin Rae, just to name a few.

I’ve been invited to visit Facebook HQs all over the world 

Huffington Post labelled me as the “World’s Number One Facebook Marketer In 2016” after generating over $1.45 billion in sales for my clients solely through Facebook. (These clients have very high turnovers, in the hundreds of millions.)

Not To Mention, I've Spent Over $30M On Facebook Ads In the Last Decade

See, I have dozens of clients scaling ad campaigns on Facebook using the same strategies I want YOU to have.

These strategies played an integral role in scaling my client’s campaigns into the tens, even hundreds of millions of dollars in sales.

A well-known Queensland insulation installer came to me with a predicament…

They had a significant need to keep their tradesman busy, doing multiple installations a day.

The problem was, they had exhausted all other marketing methods. Once I implemented the Stack the Deck strategies and funnels laid out in this book, I got them 300 leads in 30 days…

Then there was Financial Advisors Australia.

When we met, they were reluctant to trust another marketing expert, and rightfully so. Because they had just wasted $500,000 on a marketing company with no results. A huge loss.

After implementing the same strategies in Stack The Deck, we quickly turned their business around. And in less than 12 months they had generated $10 million in sales, and are still going strong to this day.

And my very first client Canterbury Property Services, who is still with me to this day…(and is still getting 50 leads a week using these strategies)…

…But it was a different story back then.

When I first sat down with Canterbury, they were sitting on a “comfortable” $30 million per year.

We devised and implemented the marketing strategies I want to share with you in this book and grew their business by 210% in the first 12 months.

After several years, they are now raking in more than $180 million a year.

Now, I’m not claiming you’ll experience the same growth as my clients but what I am saying is…

Without the Stack The Deck Strategies & Principles I Want To Give You, I Wouldn't Have A Fraction Of The Success I Enjoy Today...

Imagine how you’d feel, knowing that you can create income that funds whatever life you want?

I’m not saying this to blow wind up your behind… I’m deadly serious when I say Stack The Deck can change your life…

Because so many of my students have used the same principles and strategies to breakthrough income barriers and smash their goals…

What I’m going to share with you in this book has transformed lives. Period.

Take a look at some of
the results yourself…

I'm not saying this to boast... Just Illuminate What's Possible for Anyone Who Combines These Unique Growth Strategies With the Full Force of Facebook's AI

So before I tell you more about this book and why we’re offering it to you for just $2.95, let me tell you…

What you’re not going to find inside this book:

What You’re NOT Going
To Find Inside This Book:

"A Rising Tide Lifts All Boats."

I believe in abundance. The more you give, the more you receive.

And it compounds over time… So I would be doing myself a disservice for NOT giving away my best content for a pittance.

Hence, why I’m giving you my proven strategies working right now so they will hopefully bring value to your life.

It’s as simple as that.

The other reason is just like learning anything new, Facebook advertising can feel really overwhelming at first.

It can be downright frustrating, to say the least.

And it’s the main reason most people give up and get an agency to do the work for them.

But the problem with getting an agency to do the work for you is you’re leaving your business in their hands…

Plus how do you know if the agency is doing right by you if you don’t know anything about Facebook marketing?

You don’t.

Leaving you and your business in a vulnerable position.

That’s why some agency owners and marketers aren’t going to be very happy once enough people get this book and start taking their business growth into their own hands.

The truth is, most business owners are closer than they think at running a successful campaign.

When I look at some of my early campaigns, campaigns that failed miserably, I realised I was right on the cusp of success…

But I was missing 1-2 “pillars” that would have flipped them into winners…

These pillars are like legs on a table…

If you’re missing just one pillar, then your advertising will most likely fall over… (and could be the reason why your advertising isn’t working right now.)

When you implement my strategies, like the Four Pillars which you’ll learn about in a moment…

…combined with some of my most persuasive Facebook funnels found on page 36…

That would not be serving you when I have something way more valuable to share…

What I aim to do today is completely change the way you think about Facebook advertising…

…By giving you the tools, funnels and strategies, the top 1% of advertisers rely on to stay at the top of their game with long-term predictability and consistency.

… While the rest of the pack throw money down the toilet, waiting, wishing for clients and customers to walk through the door…

… You’ll be armed with a long term proven strategy that floods your business with high quality leads like clockwork.

Before I go any further, you’re probably wondering why I’m “giving away the farm.”

Why would I give away my winning growth strategies that have been pivotal for my success?

For one simple reason.

You gain TOTAL CONTROL over your business, your lead flow, cash flow, your impact and your lifestyle.​

"Pioneers are the ones with the arrows in their back"...

…and I felt the wind of those arrows as they zinged past my ears in the wild wild west days of Facebook marketing… 

See, I’ve been advertising on Facebook’s platform since 2009.

Back then there were very few advertisers on Facebook.

There were no resources to learn from…

No books…courses…workshops…masterminds…

No nothing teaching anything about Facebook marketing.

In fact, there wasn’t even a help section on Facebook yet!

I boldly (or foolishly, depending on where your sitting) promised a client I’d help them generate a million dollars in sales using Facebook’s new advertising platform.

I had actually done it twice before…So it wasn’t like I was a huckster trying to fool them out of their money…

They asked me… “How much is it going to cost?”

I said, “$20,000 in advertising.”

50x ROI didn’t sound too bad to them…So I got the nod from the owners and got to work.

Except THIS time, to my surprise… things didn’t go to plan…

The first $5,000 got me ZERO sales…

I didn’t know what was going on… 

so I kept trying different things until I’d spent…

…$10,000 and STILL zero sales!

I was tearing my hair out…

Trying different things… 

tweaking everything…

I worked day and night trying to figure out why my ads weren’t converting into money… 

…trying desperately to turn things around.

…$14k, $15k, $17k, $19,000… pumped into ads spend.

Until I finally hit my clients $20,000 budget…

$20,000 down the drain… and still nothing.

What the F$&#

At this point, most people would go back to their client with their tail between their legs…

Apologising profusely, refund their money, and move back into their parents’ basement…

All while trying to keep their failure as quiet as possible.

But this wasn’t an option for me…

I HAD to “Crack this Code”. 

I didn’t care if I was going to go broke doing it.

Because I knew deep down that if I developed a system, I could be on the cutting edge of Facebook ads.

So I started using my OWN MONEY to run ads.

(Interesting side note: when you spend your own money you tend to do things a bit differently)

But still…I ended up spending the $20,000 the client gave me for the campaign…and an extra $20,000 of my own money…

(That’s $40k, or a brand new car, whichever way you want to look at it.)

However, I still remember the night vividly. It was the turning point. I looked at my ads, and they got lead after lead after lead…after lead…

Finally, a BREAKTHROUGH…

I FINALLY figured it out.


I can confidently say this pivotal moment was crucial for developing the Stack The Deck strategy responsible for generating billions in revenue for my clients.

Over the next few weeks, my campaigns started working like clockwork…

I got my client the results I promised… 

And with their sales process dialled in they were able to close $1 million in sales.

Now, I’m not going to pretend for a second that Facebook marketing in 2009 is anything like it is today…

It’s totally different. And we’ve moved with it.

I can solemly swear that this set the foundation for my success today.

 It gave me the authority, the skillset and MOST importantly, a method to build profitable Facebook Marketing campaigns each and every time…

Even though it put me out of pocket $20,000, and lost my clients $20,000 in the beginning they ended up with a 50X return on investment…

And I ended up with a system I could replicate across an industry that got consistent predictable results… over and over again.

That $40K although a lot of money was a small price to pay for the lessons learned. Not only did the client refer to me to other clients. He stayed on for 6 more years… 

So I look at that $40K like getting my Facebook “Doctorate”…

$40K is definetely a lot cheaper than doing a real doctorate. But the lessons learned made me way wealthier than your average university professor in a much shorter time frame too.

And this is exactly the knowledge I want to hand down to you.

The strategies in Stack The Deck have taken me the best part of 11 years to perfect…

…And now you can benefit from decades of testing, and over $30M in ad spend for just $2.95.

I’ve boiled down Facebook ads into a simple systematic strategy almost anybody can implement to grow their business without the guesswork…

These strategies have helped me scale my client’s campaigns into 9-figures…

Like Zero to Infinity who struggled with marketing firms before coming to my agency…

They had the right business model… but they couldn’t get the high quality leads the needed to close.

I implemented some of the strategies laid out on Stack The Deck, set up a few campaigns based on their target market and nomenclature…

… and over the last 7 years have generated $300 million. A 500% return on investment.

Now I know this isn’t normal. And it may not relate to your business. But this is to show you the power of my strategies.

These are the exact same strategies that helped me launch one of the most exclusive Masterminds in Australia, (The Mastermind) with an elite class of Australia’s top entrepreneurs and business owners…

Helped grow dozens of my students’ businesses to have a massive impact on their clients’ lives…

And made them industry leaders. Some even sold their companies for a massive exit.

I’ve gone done, scaled, grown and exited multiple businesses myself using this exact formula.

The strategies in Stack The Deck are replicable across almost ANY industry online.

There are two things that have barely changed in over a century…

Human psychology and direct response marketing.

Couple this with Facebook’s Artificial Intelligence… and the little-known strategies I want to share – and you have the keys to the castle my friend.

Because this trifecta, human psychology, direct response marketing and Facebook’s AI, can be used to explode growth across almost any niche…

My students and I have used it in 168 different industries…

It doesn’t matter if it’s really niche like eyelash extensions or really broad like property investing, or coaching…

The growth strategies I've laid out in Stack The Deck work. And still, work in my business to this very day. Predictably and Consistently like Clockwork.

I believe the most exciting part is, it gives you options.

Whether you want to build to sell…

…OR keep growing your business getting more reach, dialling in your systems and processes, so you only focus on doing what you love to do.

Very few people in the world have the unique experience that I have had in the business world using Facebook to scale and grow businesses.

People think it’s changing, and it has… but this hasn’t affected my clients or me… Because I know how to stay at the cutting edge of what’s happening in the market. And I want to show you how as well.

Because when you understand the principles and strategies, I’ve outlaid in Stack The Deck, running ad campaigns is no longer a frustrating, anxiety-riddled experience.

If i was dropped off in the middle of a new city with nothing but my laptop computer and an internet connection…

And I had to start a new business from scratch, I know beyond a shadow of doubt I could start all over again and reach the same, if not greater heights than before…

While most people would be freaking out over how they’ve lost their business…

… I’d be launching a new offer with new campaigns attracting new leads and clients. (Which is precisely what we did, and I advised my mentees to do, when the COVID-19 pandemic hit).

But this is only plausible when you have the correct thinking and strategies behind launching your ad campaigns…

"But Ben, I'm not technical
I have no idea how to set up a
website or write ad copy."

That’s okay. You don’t have to know how to do anything technical.

You don’t have to know how to build a website…

…or learn how to write ad copy.

I’ll show you a simple one-page funnel you can model. And I’m going to show you my most successful campaign funnels, ones that I’m still running to this day.

And writing ad copy?

Well, I have a simple system I call Four Pillars which has worked in 168 different industries. If you’re selling your product now, and you know who your ideal customer is, this is as close to copy & paste as you’ll get.

Because when you insert the Four Pillars Framework in every ad campaign the prospect will know, like and trust you while positioning yourself as the authority in your field – generating high-quality referral quality leads.

I’ve had many non-technical students make this work. And if you decide you want to hire out the work, at least you’ll know if they are doing their job correctly.

If you want to Twiddle Your Thumbs and Pay Your Dues

- then This Book is NOT for You

Hear me when I say this is for serious people only.

Look, I got my marketing “degree” from the University of Tough Times… I’ve spent millions of dollars on Facebook Advertising trying to figure all this out. ($30 million and counting)

I’ve spent countless 16 hour days muddling around in backend of Facebook testing and assessing the best types of ads…

I’ve helped hundreds of clients and students get amazing results with Facebook advertising…

I’ve made Standard Operating Procedures, so my team can replicate the same results… Which is what I’m going to hand you today…

While I’ve endured a journey to hell and back to learn the critical keys to predictably create successful campaigns…

You don’t have to.

You can take the fast lane.

Inside this book, I share some brutal lessons and strategies (things I wish someone told me) that have unlocked the ability to predictably and consistently make money with Facebook Advertising.

While other business owners continue to get frustrated over increasing ad costs or how their ads stop working…

Here's a Taste of What You'll Learn

Inside Stack The Deck My New Facebook Ads Book

And there’s not much more than that… because I know information overload is real.

So I’d be doing you a disservice if I added more content because you may get analysis paralysis…

There are no strings attached. No hidden charges. No continuity fees.

Here's a Taste of What You'll Learn

Inside Stack The Deck My New Facebook Ads Book

And there’s not much more than that… because I know information overload is real.

So I’d be doing you a disservice if I added more content because you may get analysis paralysis…

There are no strings attached. No hidden charges. No continuity fees.

But there are THREE reasons why I'm doing this for you for such a low price.

It's my mission to get this book in as many business owners' hands as possible because of how Facebook has changed my life (I want the same for you).

It's completely changed my life, my clients' lives and my students lives. It's given me the kind of life dreams are made of.

To experience things I never thought possible - and it has the potential to do the same for you when you clasp the fundamentals of what this book shares.

Frankly, I'm fed up with all the amateurs teaching the wrong thing. A lot of people are struggling with their advertising, especially on Facebook. And when there is a demand, all the ‘experts’ come out of the woodwork trying to sell snake oil.

So I want to put an end to these "marketers" and their rubbish, and give you a proven model that works and will continue to work as long as humans walk the earth.


I want to start building a relationship. I know that once you learn the valuable content inside, it will shift the way you approach Facebook advertising (and start reaping the benefits)...

If I've done my job right, you'll be more inclined to buy other things from me. And maybe even become a client at some point (because you're in a far better position financially to do so).



Get Your Copy Now
While It's Still $2.95.

The price goes up to $21USD at 12:00AM Next Friday

I’m not going to inject some false scarcity about running out of copies… (because it’s digital)

… or put a countdown timer to raise urgency so you “get it now”…

But I will be raising the price to $21USD next week (It’s on Amazon for $21USD right now) 

It’s been proven over and over that the more someone pays, the more attention they give, and the more inclined they are to take action on the content.

So I’m probably doing you a disservice by making my book less than the cost of Big Mac…

But I want to give you 100X the value you pay for.

That’s why I’ve put my most sacred strategies, principles and funnels into this book…

…Ones that I’m using in my business and my clients’ companies right now.

One important thing I need to mention...

This book will only stay online and remain available if the concepts and strategies remain relevant to the marketplace.

If at any point the principles in this book don’t make sense, I’m going to immediately take it off the web.

And if I do, I probably won’t make this book available to the public…

And the only way to learn any of this will be through my high-level coaching programs, like the Business Growth Accelerator and The Mastermind.

Now is the time to
go full out All Guns Blazing!

Here’s the thing, the big mistake people are making right now is they’re sleeping on the opportunity to grow their business faster than they thought possible…

The reality is you can turn your business around in a month. You’ve seen it in the examples with some of my students.

The opportunity is NOT going to be what it is in the near future.

So if you’re sitting on your hands, thinking, “Oh, maybe I’ll figure it out in 6 – 12 months from now…”

It’s gonna feel like a slap in the face…

Cause it’s gonna be a bad day when that opportunity starts to get scarce, and you realise you’ve squandered it.

So you have to be bold, stop playing not to lose. Stop being afraid of failing… Go ALL IN!

Because every minute and every cent you spend on advertising without the strategies in Stack The Deck could be costing you more opportunity and growth than you could envision.

And if you feel reluctant or hesitant to run ads on Facebook – don’t blow the opportunity right before your eyes…

The power of Facebook – when you learn to control it – is entirely superior for ANY other media platform, you’ll find on this planet. (Trump used it to win the election and become the most powerful man in the world… think about it.)

This book will flick a switch in your mind so you can finally harvest the tremendous wealth available and generate consistent leads that turn into clients… allowing you to grow your business and live the life you’ve always dreamed… the life you wanted to live when you first got into your business.

Plus – when you act now, you’re not risking a cent.

Risk Nothing With Our

365 Day 100% Money-Back Satisfaction Guarantee

I’m so confident you’ll love this book (and the new opportunities it opens up for you) that I’m going to take on all the risk.

Here’s how it works: When you order your copy of Stack The Deck, it will arrive in your inbox within 5 minutes. When it does, get your favourite bevvy, put some time aside and study it.

Use Adobe PDF (or whatever you use to read PDF’s) to highlight, take notes then implement what you’ve learnt into your business.

See how powerful these growth strategies are (and how much more fun the game of business is when you have a steady flow of leads and clients attracted to your business.)

You’re either 100% thrilled with Stack The Deck, or I insist you shoot us an email at any time over the next 12 months and I’ll promptly refund your $2.95.

And you can keep the book as a way of saying thank you for putting your trust in me. No questions asked, no problem.

That’s how convinced I am the information in Stack the Deck is going to change the way you think about paid advertising.

If that looks and sounds excellent…

I really want you to get this book… So I’m adding a couple of bonuses…

BONUS #1

How to Build 6-Figure Social Media Group Masterclass
($197 value)

In this masterclass, you learn why growing a Facebook group could be one of the most lucrative activities you can do for your business. Authority, Network, & Credibility are just a few of the things you gain when you run a successful Facebook group.

It’s a fantastic way to establish Trust, Desire, Value, & Credibility to your ideal prospects and turn them into raving fans for your products and/or services. Discover the simple process to grow a profitable Facebook group from scratch in this one-hour class. 

BONUS #2

My Highest Performing Facebook Ad Swipes
($97 value)

Get 12 of my highest performing Facebook ads to replicate in your business. These were responsible for thousands of leads for clients and my own companies. 

 

We still use these same templates to this day. The fundamentals are timeless editions to any worthy marketer or business owners swipe file. 

Here's what to do now...

To get your copy of Stack The Deck today, simply fill out the secure order form on this page.

No matter where you are in the world, the price is just $2.95 USD until Next Thursday.

When the clock strikes 12:00AM Next Friday, the price goes up to $21USD

To gain instant access to the digital version of Stack The Deck… to start applying the strategies and lessons in your business straight away hit the ‘Yes, Send My Copy’ below.

I’m so excited for you to dig into this! It will completely transform your relationship with Facebook’s advertising platform for good.

Now Is The Time To Put Your
Foot To The Floor My Friend

Here’s the thing: a big mistake people are making right now is they’re sleeping on the opportunity.

The opportunity is NOT gonna be what it is in the near future.

So if you’re sleeping, thinking, “oh, maybe I’ll figure it out in 6 months or a year from now”…

You’re gonna be in for a rude awakening.

It’s gonna be a bad day when that opportunity starts to get scarce and you realise you squandered it.

So you have to get aggressive NOW. Go all in NOW.

Stop playing small. Stop being scared. Go all the way.

Every moment and every dollar you spend on advertising without the concepts shared within Stack The Deck could be costing you more opportunity, revenue and growth than you can imagine.

And if you’ve been hesitant to run ads altogether – don’t blow the opportunity right before you…

The power of Facebook – when you learn to control it – is completely superior to ANY other investment class you’ll find on this planet.

This book will flip a switch in your mind so you can finally harvest the tremendous wealth available and create the requisite income for whatever you want in life.

Plus – when you act now, you don’t risk a cent…

Here’s What To Do Next:

To get your copy of Stack The Deck today, simply fill out the secure order form on this page.

No matter where you are in the world, the price is just $2.95 USD. But only until 12:00AM Next Thursday, then the price will be hiked up to $21USD. So get it at this cheap price while you still can. 

Then you’ll receive instant access to the digital version of Stack The Deck… so you can start applying the strategies and lessons in your business straight away.

I’m so excited for you to dig into this! It will completely transform your relationship with Facebook’s advertising platform for good.

Ben Simkin

What Readers Have Said:

P.S. In case you’re like me and just skipped all the way to the PS, let me show you the deal for you real quick.

Today you’ll get a discounted digital copy of my new book, Stack The Deck, delivered straight to your inbox… all you have to do is pay $2.95 USD (no matter where you live in the world).

This value-packed book shares strategies, techniques and frameworks behind my ongoing success with Facebook advertising.

It’s what has allowed me to get consistent results so we can predictably scale ours and our clients’ businesses consistently in any economic environment.

All for just $2.95. No hidden fees, continuities or anything like that.

And if you don’t love it – we’ll refund your money no questions asked.

So if you’re ready to unleash the full potential of Facebook ad’s for your business, smack the button below and fill out the form.

PLEASE NOTE: THIS COULD BE YOUR LAST CHANCE TO GET STACK THE DECK AT THE INTRODUCTORY PRICE OF $2.95. IT’S ON AMAZON RIGHT NOW FOR $21

Here's some of the results I've helped my students achieve in the past...

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